DVDs and CDs are widely used by several companies as an
effective promotional tool; in fact, you might as well be using these discs to
market your products/services and build a brand in the market. So, do you think
that distributing these discs is just enough to promote the business? Do you
also feel that some extra element can be added to this? How about the idea of
packaging & printing? DVD packaging plays an
important role in adding the element of attraction.
Importance of DVD packaging:
Packaging is one of the crucial aspects that help in
attracting or grabbing the attention of the audience. It is the first thing
that gets noticed and helps in forming the first impression. Even before
listening or watching the content inside the disc, the packaging creates
interest in the people. To make this cover impressive, it is important to work
upon some creative aspect. Let us look at some ideas for the same:
- Using
Paintings & Artwork
If it is possible to reflect the product or artist in the
form of painting, then that would look very attractive. This is one of the very
creative ways for DVD printing. There are DVD replication
service providers, who offer these creative services of designing the disc
cover. There are several artists, who can customize the covers like this, so
you can contact them for their services.
- Using
Photos
Photographs can easily express thousands of words. With just
one glance, the viewer can understand the
hidden meaning behind the pictures.
You can use photos, portraits, or scenery images that best express the essence
of the project. With the help of photo editing tools, you can add an extra
flair to depict the exact element that represents your work or project. - Logo
& Type:
To keep it simple yet powerful, you can simply use the logo or
type that represents your business and is on the website, business card, or
other marketing material. You can just use the logo or type for DVD printing
idea, and that would really work wonders for your brad building and recall value.
Advice: Which ever cover you choose, make sure
that it looks perfect in its thumbnail view as well, because if you publicize
your discs at online stores, then thumbnail view would be visible to the buyers.